Born to be Wild Popupshop


Courtesy of Popupshop

Popupshop has designed a collection for our mini ladies inspired by the animal kingdom.  They have brought a wild assortment of animals (leopards, bears, owls, horses, tigers and penguins) to life using all organic cotton from the cotton fields of Turkey.


Courtesy of Popupshop

Popupshop opened its virtual doors in 2007.  The Denmark based brand prides itself on creating timeless organic pieces for both mini’s and women.  They are passionate about designing basic wear that not only bears a sustainably certified seal, but appeals to the classic aesthetic in all of us.  From the sourcing of raw cotton and bamboo, through all stages of production, Popupshop aims to minimize the impact of processing on our environment.  This is an element that not only eco-friendly shoppers, but the animals featured in the Autumn/Winter collection can appreciate.


Courtesy of Popupshop

True to life photo prints of the most popular of animals are a huge component of the AW collection.  They appear everywhere; on sweatshirts, dresses, leggings, skirts, sleepwear and onesies.  Tigers, leopards and zebras are deconstructed into fun prints that are used in both tops and bottoms. The AW collection also pulls inspiration from the Earth, featuring prints of the planet from both map, and colorized satellite views.  For the less bold mini, Popupshop draws from a natural palette, using greens, browns, ocean blue, and classic black and white, to create solids, stripes and marble print pieces.


Courtesy of Popupshop

While Popupshop designs with the environment in mind, they also strive to maintain high standards of quality; making durable and comfortable apparel for even the wildest mini out there.  To turn every day into an adventure, mix and match prints with solids and stripes.  From the jungles of Africa, to the deep south of Antarctica, Popupshop’s AW kids collection is a gorgeous, wild ride.


Courtesy of Popupshop

If your mini loves adventures filled with furry, fierce friends, she will love what Popupshop has captured in this collection.

Shana is a 10+ year fashion retail veteran, specializing in buying and product development. A fashion design graduate who travels the globe inspired by the cultural differences in fashion. Toronto based trend & style professional whose enthusiasm has led her to work for some of Canada's leading fashion retailers. A passionate product enthusiast who continuously loves communicating the next big thing!

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